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Seven-and-a-half surprising things you didn’t know about SI marketing

We all know we need marketing and business development to assure a steady supply of profitable work. But there are many misunderstandings about how work is chased that lead to bad decisions, wasted money and lost opportunities. Marketing guru David Stone is going to reveal some key insights into...



Blog Entry
Did you know that as much as 60% of your referral or organic traffic is incorrectly recorded as direct traffic by Google Analytics?

Here are the links referenced in the video: Google Analytics shows most referrers as "Direct" Experiment Shows Up To 60% Of “Direct” Traffic Is Actually Organic Search -- Did you know that as much as 60% of your referral or organic traffic is incorrectly recorded as direct traffic by...


Event
Seven-and-a-half surprising things you didn’t know about SI marketing

We all know we need marketing and business development to assure a steady supply of profitable work. But there are many misunderstandings about how work is chased that lead to bad decisions, wasted money and lost opportunities. Marketing guru David Stone is going to reveal some key insights into...

 03-27-2018 | 11:00 - 12:00 ET